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Regular Maintenance

Posted: Wed Jun 18, 2025 3:30 am
by taniyabithi
Segmentation Organize your email database into segments based on criteria such as:

Demographics: Age, location, gender.

Behavioral Data: Purchase history, website interactions.

Engagement Levels: Active subscribers vs. inactive ones.

Segmentation allows for personalized and phone number database targeted email campaigns, leading to higher engagement rates.

Periodically clean your email database to remove:

Bounced Emails: Addresses that no longer exist or are temporarily unavailable.

Unsubscribes: Individuals who have opted out of receiving communications.

Inactive Contacts: Users who haven't engaged with your emails over a specified period.

Regular maintenance ensures better deliverability and compliance with email marketing regulations.