Automation of processes

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Step 4.
In the current reality, most interactions with clients can and should be automated.

All popular CRM systems allow you to do this.


Useful material:
Increasing revenue with CRM marketing: 10 cross- and upselling strategies
Let's say that in the previous step you manually sent an email to a specific customer from the selected segment, got a positive result and want to scale it up by setting up automatic sending india consumer email list of similar notifications to other customers or entire groups of them when some event occurs.

This could be a purchase confirmation letter, a letter of gratitude for long-term cooperation, a letter reminding about an upcoming promotion or event, or a warm-up chain motivating the client to perform a target action.


Useful material:
21 examples of effective trigger mailings for business
As, for example, in one of our cases:


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This way, you will maintain contact with your customers and keep them interested in your brand, which, in turn, will result in an increase in the number of repeat orders.

Moreover, automation allows you to effectively manage your customer database, process customer requests and feedback from them.

Automating processes will help you save time and resources, improve customer service, and increase customer satisfaction with your brand.