“I tried to book on your website but…”

[sharminsultana]

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If that sentence gives you anxiety, you’re not alone. Any short-term rental property manager will tell you their favorite type of booking is a direct booking. It’s the most profitable and efficient booking channel for any property manager. Its existence as a revenue channel for your business is crucial to hedge against the growing role of Online Travel Agencies (OTA’s) such as Airbnb and VRBO.



Traditionally, guests search booking websites by bedroom count, amenities (waterfront, pet friendly) or specific dates, and they are shown available listings on those exact dates at established prices. But what about guests who are looking for ways to save money and have flexibility on dates? The new era of remote work means getaways and vacations aren’t defined by the traditional Friday-Sunday window anymore. Is your website prioritizing the new way guests are searching for their next trip?



Flexible Date Search = Occupancy Driver



Airbnb CEO Brian Chesky @ Skift: “500 Million people have searched with flexible dates”


Flexible date search makes it easy for guests to search available properties during busy periods or off-peak seasons to find a better deal. Instead of searching for their next vacation b2b email list house by date, let a guest say “I’m Flexible!” to see pricing and availability for multiple date combinations, across multiple listings. This creates a win-win for the guest and property owner - the guest saves money and you can drive bookings and occupancy for less-popular dates.