How to measure the impact of commercial promotions?

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A successful sales promotion must be measured to assess its impact. Key metrics to track include revenue, conversion rate, and customer loyalty. To do this, you can use analytics tools to see which promotions worked and which ones need tweaking. This will help you refine your future sales promotions.

Implementing a sales promotion can transform female database the performance of an online store. Whether it's to attract prospects, encourage customer loyalty, or boost sales, a well-planned sales promotion is essential. So, don't hesitate to explore different types of promotions and adapt your methods to make every sales campaign a success.
An editorial calendar is an essential tool for organizing content creation and scheduling publications on an e-commerce site . In 2024, with the rapid evolution of online shopping behaviors, online stores have every interest in using a calendar to structure their content strategy and ensure a regular presence on search engines. This editorial schedule allows you to visualize the different stages of content production, define the types of content (blog articles, infographics, videos, etc.) and set publication dates according to the publication rhythm adapted to the store.