Instead, focus on engaging and educating your audience, even if azerbaijan whatsapp number data they're not ready to buy. So, what should you do after you’ve exhausted high-intent keywords? Irina's quote on shifting mindset 1. Audit the BOFU pages on your website Begin with an audit of your existing BOFU pages by identifying BOFU keywords where you can improve SERP rankings. Use a keyword tracker like Rank Checker in Moz Pro, tagging your keywords by funnel stage or intent, and focus on those not in the #1 position.

High intent keywords ranking below #1 position cta to keyword explorer with quote from Tom Capper Your goal is to rank number one for your target keywords, but that's difficult for competitive keywords. Instead, start with 'low-hanging fruit' strategies: Look for positions you've recently lost and find ways to reclaim them. Identify pages that could benefit from a few strategic backlinks. Update and refresh outdated content. Then, tackle the more challenging SERPs by optimizing your BOFU pages to maximize their potential.