Tips for advertising on Instagram
Posted: Sun Dec 22, 2024 3:54 am
Create your ad. The admin presents several sections to customize the promotions:
a. Identity: Select how you want your ad to present your brand; that is, how your accounts on these social networks make it known.
b. Ad format: as we already said, it can be a sequence, a photo or a video.
That's not all
c. Multimedia content: In this section, add what the graphic or audiovisual material will be. You will also be able to see and edit the way it appears in different locations, so that the final result is correct.
d. Text and links: enter the text that will accompany the ad and the link to which it will direct users.
e. Languages: with this tool your ad can be translated and reach many more people, even in different languages.
f. Tracking: Ads Manager offers you a way to track conversions to measure the performance of your investment. The results will appear in the overall campaign report.
5. Select confirm and you will see a preview of the ad. Once you have kuwait whatsapp numbers checked that all the data is correct, your ad is ready to be reviewed. Once approved, it will begin to circulate.
Prioritize mobile content
It has been studied that 98% of people use social networks on their mobile phones, so the content must be optimized for that screen resolution. In this regard, keep the following in mind:
Film vertically (16:9)
Minimize the amount of text on the screen
If there is going to be text, it should be in a legible font and of a good size.
Videos should not be longer than 15 seconds unless the content warrants it.
The first seconds are everything
For better or worse, the first few seconds determine whether the viewer will continue watching or not. So we need to grab their attention as soon as possible by giving them the content up front and also introducing the brand.
Don't forget to measure
What is not measured cannot be improved. That is why we must study the results of each advertising action, even if we know that it has not worked, precisely to detect where the failures were so as not to repeat them.
Conclusion and final recommendations
How to advertise on Instagram is achieved with practice.
Social media images are n't everything. The caption for your Instagram post provides a great opportunity to showcase your brand's personality.
a. Identity: Select how you want your ad to present your brand; that is, how your accounts on these social networks make it known.
b. Ad format: as we already said, it can be a sequence, a photo or a video.
That's not all
c. Multimedia content: In this section, add what the graphic or audiovisual material will be. You will also be able to see and edit the way it appears in different locations, so that the final result is correct.
d. Text and links: enter the text that will accompany the ad and the link to which it will direct users.
e. Languages: with this tool your ad can be translated and reach many more people, even in different languages.
f. Tracking: Ads Manager offers you a way to track conversions to measure the performance of your investment. The results will appear in the overall campaign report.
5. Select confirm and you will see a preview of the ad. Once you have kuwait whatsapp numbers checked that all the data is correct, your ad is ready to be reviewed. Once approved, it will begin to circulate.
Prioritize mobile content
It has been studied that 98% of people use social networks on their mobile phones, so the content must be optimized for that screen resolution. In this regard, keep the following in mind:
Film vertically (16:9)
Minimize the amount of text on the screen
If there is going to be text, it should be in a legible font and of a good size.
Videos should not be longer than 15 seconds unless the content warrants it.
The first seconds are everything
For better or worse, the first few seconds determine whether the viewer will continue watching or not. So we need to grab their attention as soon as possible by giving them the content up front and also introducing the brand.
Don't forget to measure
What is not measured cannot be improved. That is why we must study the results of each advertising action, even if we know that it has not worked, precisely to detect where the failures were so as not to repeat them.
Conclusion and final recommendations
How to advertise on Instagram is achieved with practice.
Social media images are n't everything. The caption for your Instagram post provides a great opportunity to showcase your brand's personality.