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5 Free Google Tools to Improve the SEO Optimization of Your Website or Online Store

Posted: Tue Apr 22, 2025 4:20 am
by Sumaiya
You don't need to spend money on highly sophisticated resources when there are free Google tools that you can and should use to improve the SEO strategies of your website or online store, increase business awareness and attract more customers.

Free Google Tools | Google Trends
To find the most relevant keywords

Considered one of the best tools for keyword research, Google Trends shows you trends by region (words and expressions that have been searched for recently) and helps you find new expressions to phone number list use by business category, to attract more users and increase qualified traffic to the pages of your website or online store.
In addition to revealing the most searched terms and finding trends, Google Trends compares related topics and synonyms to see which is the best word to use in your content marketing.

Free Google Tools | Rising Retail Categories
To understand which products are generating the most interest
With user behavior constantly changing and not always predictable, if you have an e-commerce business you cannot ignore Rising Retail Categories, a Google resource that helps you discover which commercial categories are in vogue, in which areas they are growing and what types of searches are associated with them. With this information, you can improve your SEO by focusing on the products that have the greatest impact.