It won't write your next article for you, but it will help you:
Generate new content ideas.
Show you what people are searching for on the internet related to your search terms.
Suggest headlines that fit your target audience.
Tell you who your biggest competitors are so you can learn from them.
Suggest an approximation of the word count and text difficulty for the topic you have chosen based on your biggest competitors on Google.
Remind you how to optimize your text using SEO best practices.
All of this data is based on just one word that you type.
But wait, there's more!
We also check how optimized your text is in line with our recommendations, directly in your Google document or in your Wordpress account.
So, let’s see how to create SEO-friendly content using our step-by-step content marketing kit.
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Get inspired to start writing
In an ideal world, writers are constantly motivated and their ideas magically turn into perfect pieces of content that attract millions of readers.
And of course, the content is optimized for Google at the same time.
In the real world, even the best of us struggle daily with writing, as well as facing the greatest fear of all, writer's block.
In the following infographic, our colleague Ksénia Bounina shows you data from the research on SEO writing she recently conducted.
SEO Writing Research - Infographic
Don't wait for inspiration to strike, get inspiration from what people are saying.
Whether you're dealing with writer's block or just looking for new ideas for your content, try the new Topic Research tool .
It will show you the highest search volumes for subtopics related to your idea, as well as the questions your audience is asking and even headlines that fit your target audience's needs.
Focus on the topic
You may have a clear idea of the subject you are going to choose, but you may not be able to find the most suitable angle to focus on it.
To start researching the topic, all you have to do is type in a keyword or phrase.
SEO friendly content - Topic research
The Topic Research tool shows you folders with subtopics that can give you differen italy mobile number example t perspectives on the overall topic you're researching.
SEO Friendly Content - Subtopics
Depending on your goal, you can prioritize subtopics by:
Volume , to see the most searched first.
Difficulty , in finding those topics that will require less effort in promotion.
Topic effectiveness , to combine both metrics, volume and difficulty.
SEO Friendly Content - Prioritize Subtopics
What is the audience asking?
Knowing what people are searching for online can help you get an even better idea of what to write about, so that you answer a question your audience is already asking.
Each of the topic research tabs we just looked at has a “Questions” section.
SEO Friendly Content - Questions
Below you can see the “Related Searches”, which contain adjacent topics that can expand your research.
If you click on any of them, it takes you to a separate topic research area.
Make sure you've added questions to your favorite ideas so you can come back to them later before you start a new investigation.