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Finding your contacts is just the beginning. The real benefit of LinkedIn is creating your own powerful network of contacts and connections. In order to gain connections, you must invite desired members to join your network. These connections imply that you know the person well or that they're a ...

Some people say trying to manage SEO for franchises is like trying to herd cats.

It's a frustrating experience, full of "No, don't do that!" and "Oh, come on!".

The main issue with SEO for franchises is the complexity added with the more locations and personalities you add into the equation.

But ...

General experience with Google My Business isn't enough to raise your profile above those of your competitors. You need an approach that is specifically tailored to your industry from someone who understands the needs and wants of your client base. While a Google My Business manager doesn't have to ...

Google My Business Insights vs. Google Analytics: What's The Difference?
While Google My Business Insights and Google Analytics are both important metrics, they each measure different things. Business owners should be made aware of these differences to better understand how each metric impacts their ...

What Is a Social Media Calendar?
A social media calendar is a detailed overview of your upcoming social media posts. It can help you map out a timeline for what you’ll post, where you’ll post it, and when it will go live.

The simplest social media calendar might just be dates with post titles and ...

Web optimization, information investigation, and AI have become some portion of the computerized promoting scene. As AI advances, organizations will mechanize more computerized cycles and settle on informed business choices dependent on information investigation bits of knowledge.
One report states ...

With mobile apps, users can also have real-time access to the products, information, processes, and services they need. It also enables the business to deliver notifications about product and service updates, and also new products or services. So that’s why App Development is Important for Business ...

The positioning audit allows you to check the visibility of your website on search engines. As we have already mentioned in a previous article, being visible on Google is a priority when you have a website. Natural referencing (SEO) must be adapted according to the objective of your site. Indeed, if ...

We don't need to introduce you to the social network Instagram! Created in 2010, it has been a few years now that it has exceeded the mark of one billion active users each month . Its meteoric growth and success with Internet users can be explained in particular by its simple and quite addictive ...

To stay on the theme of new marketing approaches called “2.0”, which echo a downward trend in more traditional methods such as television, radio or mass emailing, let's discuss the concept of influencer marketing. This practice emerged with the real development of social networks in recent years and ...